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Involving customers for a win-win co-creation
Posted on 11/01/201811/01/2018

Involving customers for a win-win co-creation

In 2018, get into the habit of involving your customers more. Their knowledge and input may give you just what you need – or need to avoid. Co-creation has been a buzz word for years, but a central element often neglected is what customers get out of it – not just what the company gains. … Continue reading Involving customers for a win-win co-creation

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