Why you need to know about absorptive capacity

For creativity and innovation to manifest within a company, absorptive capacity is key. Organizational learning and knowledge creation ultimately help shape a company’s ability to innovate. Especially the knowledge flows across networks positively affect the organizational capabilities. But this knowledge creation are often restricted to parts of the organization sharing the same education and background, … Continue reading Why you need to know about absorptive capacity

Why external knowledge is vital for company success

Mark these two words: Absorptive capacity. Without it, you risk losing out. If you want to succeed with creativity or innovation, staying open to knowledge outside your company can be key. Blending familiar and novel elements increases your chances of success, and external knowledge/ideas/input can be just what you need to arrive at something worthwhile … Continue reading Why external knowledge is vital for company success